OUR EXPERTISE
IS RESTAURANT LOYALTY
MEET THE FOUNDER
Olga Berkovich Lopategui
After 15 years in brand marketing and international franchise marketing at Pizza Hut, KFC, and TGI Fridays, Olga Lopategui founded Restaurant Loyalty Specialists, a boutique loyalty consulting firm, serving restaurant chains ranging from 20 to over 1,000 locations.
We work with any modern loyalty and CRM platforms, including Punchh, Paytronix, and Fishbowl.
Under Olga’s leadership, the RLS team has helped many restaurant chains turn their customer data into actionable insights. They create a clear vision of personalized marketing for the digital team of each client, relying on the technology that they already have at their disposal. Then they work with the client’s stakeholders to execute and watch their loyalty sales grow.
Olga was born in Moscow, Russia, and has lived and worked in Europe, Asia, and the US in the course of her career. She holds a Harvard MBA and a Georgetown LLM.
OUR EXPERTISE
The RLS team can
help you too, with:
-
Loyalty and CRM Strategy
-
Diagnostics for Underperforming Programs
-
Segmentation Strategy
-
Campaign Execution In-Platform
-
Program Implementation and Migration
-
Strategic Marketing Technology Integration for CRM Systems
-
Management and Training of In-House Professionals
Experts dedicated to helping you work smarter
The RLS Team are experts in loyalty programs, and their key principle is simple: find out what your guests already like, then give them more of that - at scale - to drive sales.
View some of the remarkable results the RLS team has delivered to their clients:
PLATFORMS WE SPECIALIZE IN
"The team at RLS seamlessly integrated with ours, providing invaluable support in executing our loyalty initiatives. Their expertise in Punchh programming enabled us to develop tailored solutions that aligned with our marketing strategy while maximizing program capabilities. As subject matter experts, RLS worked closely with us to refine and enhance our loyalty offerings. Additionally, their assistance with support tickets streamlined our operations, freeing up our team’s time without compromising quality or performance."
"
MORGAN STAMPER
Senior Marketing Manager, Dunn Brothers Coffee
